adminDefine culture, mass media, and mass communication, and explain their interrelationships.
Culture can be defined as the symbols of expression that individuals, groups, and societies use to make sense of daily life and to articulate their values.
Mass media can be defined as the cultural industries. They are the channels of communication that produce and distribute songs, novels, TV shoes, newspapers, movies, video games, Internet services, and other cultural products to large numbers of people.
Mass communication is the process of designing cultural messages and stories and delivering them to large and diverse audiences through media channels as old and distinctive as the printed book and as new as the Internet.
These three concepts are intertwine with one another. Culture is a symbol of expression. Mass media uses these symbols to create messages and content for others to view and learn from. Mass media also uses mass communication to distribute its messages to large audiences.
With the growth of modern technology, culture, mass media, and mass communication all come together to produce content for consumers. Without culture, mass media would not have diverse topics to create content about. Without mass communication, it would not be able to provide this content to consumers.
All in all, these three topics have interrelationships with one another that allow them to function.
